/? " Goal And Objectives

The series of questions you find in this section is designed to help you assess how a Web page can best serve you, your business, or organization. Taking the time to answer each of the questions should help you define the goals of your site and create a guide that you can use as you organize and prioritize the development. Before you start sketching out the home page, it's good practice to define the most important aspects of a Web site and identify what you really need. Remember that you can always start small and develop a Web site over time. There's no rush to get the site up as fast as possible - the Web isn't going anywhere, and the best uses of the Web are the ones that will be around for a long time.

Before you even start, make sure that you and your staff (or friends and family) are clear about why you're creating a Web site and what it will take. Spend a little time answering each of the following questions, and use your responses to shape the planning and implementation of your Web site. Creating an outstanding Web site takes effort, and that effort can take time away from other things that are important. The more you plan, the more you have time left over for a little fun and relaxation (at least once in a while). /? " Goal And Objectives

-Why is having a Web site important to you?
Separate the pipe from the dream and get clear on your true motivation.

-What are your objectives?
Determine whether you will use your Web page to promote your business, sell products or services, cut costs, showcase clients, provide customer support, stay in touch with friends and family, or do something that no one else has ever done.

As you go through the planning and development process, write down your top goals and refine them until you have two (at most, three) clear objectives for your site. Then keep your list somewhere so that you're forced to look at your objectives regularly, like the edge of your computer monitor or the bathroom mirror. Whenever you have a question about any aspect of the design, content, or development of your site, refer to your list of goals and make sure that your decisions remain true to your objectives. /? " Goal And Objectives