Every product has got a targeted audience to cater. And so forth, all the attempts are being made to popularize it. Various advertisements and promotional packages get introduced from time to time. The question is not to reach at an invited door but to open more gates where there was no light and no welcome sign hanging on. E Cig has never made any kind of false promises and shall it not be produced in the court of law for lack of commitment.

Few years ago, we witnessed a trend where numbers of E-Cigs were poured into the market without any proper information and instructions to be careful of. Some became uncertain and others followed, humans never behave in a sequence of patterns. E-Cig kept the momentum with the same set of intentions that it was introduced with and then came the final stage, where it was asked to prove its worth in comparison to other means of smoking such as pipes and cigarettes.

There was no reply and further it went ahead with its planned program of activities. So, the question was reduced to ashes and E-Cig took hold of prominent number of customers. Entire shape and body constitution of E Cig has got the style of a pen. Major components are battery, cartridge and an atomizer.

An alternate, may be, if somebody is satisfied with the outcome. "Every product in this world is it for itself, and not for an alternate" as is famously put ahead by a famous business scholar. The underlying success of any product is that it should be least compared and more appreciated within a society. However, expectations are only good when we set it but not when we expect it. E-Cigs saw the opportunity and cashed on it whereas people were more concerned about the outcome.

Different parts of E-Cig work in tandem to bring effective results out. No smoke factor is present in any of E-Cigs models but the flavor has been kept the same. Again, no tobacco aspect is here and yet so efficient the results are. Battery, atomizer and cartridge combines to a successful team. The working ideology is such that every key mechanism is replaced or can be refilled. Prominent reasons behind every successful product are such as the availability of the spare parts and how powerful the back-up plan is.

Look at E-Cigs and first thing that pops up in our mind is a cigarette. Hence, there are no issues with anybody who compares an E-Cig to a cigarette. But one thing that is in our hands is not to form a public opinion out of it and then stick to it permanently. One thing that ever holds it beautifully is ‘Do first impressions hold that elusive key to our future?